How To Define Your Life’s Mission Part 1

Today I’m going to talk about what should be the most important thing in your life, your mission. It’s my opinion that without a mission, a man is lost. But with a mission, you have a reason to get up every morning. It will give you an escape from the mundanity of day-to-day life in the pursuit of greatness. As men we’re not evolved to live idle lives, we’re evolved to build and learn and create.

A man on a mission is a different kind of animal. Just like a soldier can bravely wade through enemy gunfire, a man on a mission can endure his bullshit job for another month because he knows that paycheck is going towards funding his dream. His mission gives him an identity greater than himself, beyond whatever trifling feeling he has to deal with to make his dream a reality.

If I asked you what your mission was right now, would you have an immediate answer? If not, then you have work to do.


So, how do you develop a mission you ask?

Follow these 10 steps:

1) Acheivement Mentality

The first thing you need to do is to make a promise to your self that from now on you’ve transitioned to an achievement mentality. That means instead of getting high on food, drugs and porn, you’re now going to get high on achieving. And you’re going to get organized. You’re going to use the mentalities, routines, and structures on this site to forge laser-like focus in achieving your mission and goals.

2) Your Plan

If you’re reading this site you need a business, you need to be the captain of your own ship. You start by finding a pain point or service deficiency with a solution in line with your expertise or capabilities. The payoff of a succesful business will solve the major pain points in your life, that means giving you freedom, time, wealth and control over your own destiny.

3) Modeling

If you’re creating a business, model businesses that are already successful in your niche. If you want to invent something model successful inventors. The better you are at modeling the faster your learning curve will be because your subjects have already beta tested millions of failures for you.

4) Desire

You need to nourish a burning, glowing, white hot ember of desire for success. You can’t just want it, you need to be OBSESSED with your mission. True desire has to come from pain, you have to loathe being a slave to your fellow man, you have to loathe a life of servitude. You need to feel the aggression deep in your soul and transmute that into a burning passion for success.

5) Faith

Once you’ve developed your plan, and your desire is white hot you need to know that you have the ability to achieve the object of your DEFINITE PURPOSE in your life. That you can believe you can do it, that you know you know you can do it. This is what will keep you motivated day in day out. You demand of yourself persistent, continuous action towards its attainment.

6) Visualization

To increase your faith you need to visualize yourself accomplishing your mission. The dominating thoughts of your mind will eventually reproduce themselves in outward, physical action and gradually transform themselves into physical reality. Creating in your mind a clear mental picture of your mission. You need to visualize the success you want, how it’s going to look, how it’s going to feel, the more specific the better.

7) Auto Suggestion

What you tell your self becomes reality. Know that through auto-suggestion any desire that you continuously hold in your mind will eventually seek expression through your reality. This means you need to be consistently telling your self you will be successful in your mission.

8) Grind

You will demand of yourself relentless continuous action towards accomplishing your mission. You will use your current job as a stepping stone to build an exit plan. You will use your free time towards your mission. You will wake up thinking about your mission and go to sleep thinking about your mission. Your competitors will be working hard and you will be outworking them because you know it’s necessary to accomplish your mission.

9) Promise

A mission is a dream with a deadline, if it’s not actionable it doesn’t exist. In your app for actionable tasks (I recommend Wunderlist) you will write down your mission, your timeline for achieving it and your means of accomplishing it. You will look at it every day. You will demand relentless action toward its attainment, and you will now promise to expend this action, you will promise to your self that you would rather die than fail. You will promise yourself that you will put everything you have into your mission, that you would rather die than fail.

10) Obstacles

A lot of people will get in your way, your own thoughts will get in your way, you will react to all negativity towards your mission in the same way… with consolidated rage. You will be focused with a single-minded OBSESSION on success. You will develop yourself as superior from the weak and the negative. You become unbreakable, building a wall around your emotions, harnessing the depths of your will to move decisively through anything that stands in your way.

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  2. Just as some aspire to make it to the NBA, I am pursuing a career that is very difficult to get into that pays very well, and has exit opportunities that pay even better. In my early to mid thirties I will probably have “freedom, time, wealth and control over your own destiny.” Just as you say in point 2. But pursuing and advancing in corporate high finance can’t really be my MISSION as a man, can it? Is becoming a top 20% man a valid mission? Because then the career becomes a means to an end for my MISSION (which just sounds a whole lot more holistic).

    To add, I consider it safe to be employed and risky to be an entrepreneur, and the career I’m pursuing is one of the safest bets in terms of compensation. Of course I won’t become the next Mark Zuckerberg unless I start my own hedge fund or something, but is 10 billion that much cooler than 10 million? But who knows, maybe I’ll buy a business just to appease your point #2 one day.

  3. The simplest definition of your mission is whats most important to you in your life. If its financial freedom then set a monetary goal. Your mission might be to retire yourself by your mid 30s, I think that’s definitely valid.

  4. I love this stuff dude. Was wondering what your opinion would be about like mission parameters, I guess. For example, having a mission for yourself that was about changing the world through your business. Part of me feels like that if you make your mission that large (as opposed to say, expanding your business internationally or something along those lines) it leaves too many factors outside of your control.

  5. Thanks Ben. I’ll have a post on defining your mission up within the next few months. Your mission should be primarily defined for what solves the greatest pain points in your life which are usually your health, wealth and relationships. For most guys reading this site your mission will be your business, a successful business will free you from wage slavery, allow you fix your health problems, raise your standard of living etc. A ton of pain points solved. As for making your mission too large, I agree, I don’t believe in shooting for the stars. I think you need to be realistic, aiming for 200k per year in a western country or 60k per year as a digital nomad I think are realistic goals. Once you can hit those numbers then see where you can take it from.

  6. Will. Just subscribed to your site and purchased your latest book. Man this article was deep and hit me where I needed it most. I am a “success” by what some would deem. Make well over 100k but I keep changing jobs because I haven’t discovered or at least fulfilled my mission. My highs lately have been porn. Not food because a brother is fit. But the substance or distraction doesn’t matter. It’s a hindrance to keep you as you put enslaved. I got some serious thinking and reevaluating to do. As my beautiful wife always encourages me to start your own thing. She says if you can do it for some one else. You can do it for yourself. Thanks again for a beautiful article.

  7. Thanks Mike, I really appreciate it. Yep you’ve got to get that mission together and start working for yourself instead of getting someone else richer. A salary is usually just an excuse to pay you less than you’re worth. In sales I would take home 15% of what I brought in. I’ve quit a bunch of jobs but will never quit my mission, that’s 24/7.

  8. What’s up brother!

    Long time no talk…

    Great post, I believe this is the most important thing that people need to have. Must. Have.

    I believe men need to decide exactly what it is they want or they will go nowhere. It must be concise, specific, and grandiose. The mission needs to be achieved in the shortest possible amount of words.


    I unlock full human potential by motivation and inspiration.

    I will reach hundreds of millions of lives.

    – Evan Teague

  9. Best development website on the Internet mate.

    How do you go about finding what business you should create? I’m starting electrical engineering in a few months, its not that I have a massive passion for electricity, but its a good way to make a lot of money. Do you think this is a good way to go about starting my own business – first learning an in demand skill?

  10. Thanks brother. I think it’s a great way, learning a six figure in demand skill is an excellent choice, just as long as you’re passionate enough to do it for a living (ie you don’t hate it). Very few guys can have a pure luxury passion business blogging/musician/actor and still make six figures, best advice for most guys is pick the service you like the most (ie electrical engineering), that has six figure potential, hone your skills either with a company or through self instruction, go out on your own, sell the fuck out of yourself.

  11. Will,
    I am a 14 year old boy form East Sussex UK.
    I have been watching you videos and incorporating your advice into my own life. You have helped me understand a lot and have given answers to questions I have had and find anywhere else. Thank you for that!
    My family have immigrated from the Republic of Moldova a bit over a year ago. I started going to a good school (top 11 in the county) and made good friends with students that helped me discover my passion towards basketball. I do well enough in all subjects but recently I feel like I found my life passion and I want to pursue it. I am 6 ft. 2 in. and play basketball on a regular basis. My friends say that I have gotten a lot better since I moved to England. I practice drills from coaches online and love seeing the progress. My dream is to play at a professional level and be the first Moldavian person to make the NBA. After finishing school I want to move to America and play for a college (or university) and then get an agent and eventually get drafted in one of the Leagues.
    I study advanced subjects at school (Science and German) and I also study Russian all of which will give me certificates that in theory will make good colleges in the USA more likely to accept me. I also work a part time job at the weekends. Because of all the stuff in my life I want to drop Business Studies which is a course I ‘m studying at school (also hard and time consuming) and do Sports Studies (which is focus on learning about the human body and other information related to athletics) instead. For a long period of time I was doing what my mother was telling me to, learning English and maths at a higher level than the average students. I now believe that making my own decisions is the best option if I want to be truly happy with my life. You said that teachers that teach others business aren’t even close to real life successful people whose words aren’t just a script. This leaves me with the question on whether you think I should do sports(have more free time for other subjects and more PE lessons) or do business studies which I have done once and already hate, if I want to become a pro Athlete. And then study business after my years of performance.
    I apologise for the long text and I would truthfully thank you If you could give your opinion on this. It would mean the world to me Thanks!

    Much respect,

  12. Thanks Elijah. Probably studying business from successful guys on YouTube is better than courses, but over all business is a better shot of success. With that said, and you’re really good, and willing to spend every free hour training for the NBA, don’t let me stand in the way of your dream. 4-5 hours a day minimum on weekdays and 12 hours a day playing on weekends.

  13. Hey Will,

    Love the content. This lesson right here (That every man NEEDS a mission) is probably one of the most (IF NOT THE MOST) important articles you’ve ever written.

    Thought you could use a hand by someone who totally understands yours.

    Sent you an email with some more details. =)


  14. Very powerful brother, you are truly passionate about what you does and your words have weight. Most inspiring speech I ever found (even better that Arnold’s one). All the best.

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